2026-02-18 15:06

Performance Marketing Specialist

Performance Marketing Specialist

BKK,Thailand

Key Responsibilities:

Paid Acquisition (Google Search Focus)

Build, launch, and optimize Google Search campaigns
Manage multiple ad accounts and allocate budget based on ROI
Execute keyword strategy, conversion tracking, and call tracking
Optimize performance based on CPL, CPA, and revenue

SEO & Organic Support

Implement practical local SEO strategies
Optimize service and location-based pages
Monitor performance via GA4 and Search Console

Funnel & Conversion Optimization

Improve landing page performance and conversion rates
Develop retargeting strategies (Google & Meta)
Focus on lead quality, not just lead volume

Analytics & Reporting

Track performance from leads to revenue
Deliver performance insights with clear recommendations

Qualifications:

4+ years of hands-on Google Ads (Search) experience
Proven background in lead generation and paid acquisition
Strong understanding of CPL, CPA, and revenue attribution
Proficient in GA4, Search Console, and conversion tracking

Preferred: Experience with local service businesses, multi-brand environments, external partners, and Meta retargeting.